Tips & Tricks

Explainer video Google Consent Mode and Google Analytics

Run Google Analytics, Tag Manager or Ads without the use of analytics and marketing cookies

In below explainer video we show how Google Consent Mode works together with Google Analytics.

All in all, the groundbreaking novelty of the Google Consent Mode is that it enables websites to have e.g. Google Analytics, Tag Manager or Ads running without the use of analytics and marketing cookies, respecting the individual user’s choice of consent, at the same time as e.g. making sure that your data-driven analytics and marketing programs keep measuring conversions and providing you with important insight into vital statistics for your website.

Back